Cultural differences between America and Japan self-explained by a video ad

April 7, 2012

Here are two different video adverts for the same product. One video is made for the United States, the other – for Japan. The videos show two very different approaches to advertising the same product.

First, watch the advert for the United States.

Now, watch the advert for Japan.

I will not bother asking if you spotted any difference.

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